Archive for the 'Starting a Business' Category

Jun 07 2009

Moving to a New Domain Address

Hi All,

Just wanted to let you know that I’ve managed to purchase a new, and what I consider, better domain name for this small business/start your own business blog and will be moving things over there over the next few weeks. I have not yet done a 301perminent redirect thingie yet and won’t do so for a while - at least until alll content here is moved over (about three weeks), but you can go there now. The new Site is:

MastersofOurFate.com

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Sep 01 2008

Advice to someone interested in starting a business

Published by Jeff under Starting a Business

Here is an interesting, short video I found featuring several successful entrepreneurs offering advice on starting a successful business.

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Jun 07 2008

Should you Buy a Business or Begin a New One?

The prospect of owning and operating your own business can be a heady experience; however, the reality of becoming an entrepreneur quickly reveals numerous decisions that must be made before your dreams can become a reality. One of the first decisions you will need to make will be in regards to whether it would be better to buy an existing business or begin an entirely new one. While both avenues have their advantages and disadvantages, there is much to be said for the idea of buying an existing business.

As surprising as it may sound, purchasing an existing business can be less expensive than opening a new business in many regards. Even if you are not constructing a building from the ground-up to house your new enterprise, many times there are costs associated with opening a new business that simply cannot be anticipated from the outset. When you opt to purchase a business already in existence, you do so with the firm knowledge of the amount of money you will need to invest in order to get in on the ground floor. While you can always anticipate additional costs for other expenses, at least you have a firm foundation on which to start for accounting purposes when you purchase a business.

One of the most frightening aspects regarding the start-up of any new business is the fact that you will need to start from scratch in terms of customers, vendors, employees, equipment and systems. This spells additional investments of not only money but time as well. A primary benefit to purchasing a business that has a history is that you will be able to take advantage of an infrastructure that is already in place. Even if the company has not had a glowing success record in the past, you can save tremendous time and money by not being forced to start from the ground up.

Finally; if you decide to go with the route of purchasing a franchise you may well find that the presence of a support team that is already in place can be invaluable. Starting a brand new business is unfamiliar territory for many people, but the option of purchasing a franchise gives you the benefit of the knowledge and experience of the franchise team standing behind you. Because it is their name on your business, they are invested from the very beginning in your success.

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Jun 07 2008

How You Create A Financial Statement

Creating a financial statement for a small business isn’t difficult, but it does require accuracy and a flair for numbers. What is a financial statement? It is a document that accurately details all financial data of your business. This includes all income from all sources. Also all expenses, all assets and all liabilities. It is a reflection of your financial house, with the result being a method of keeping your house in order.

The financial statement will include all assets. This means all cash on hand, cash in the bank checking account, savings, account, petty cash drawer, etc. Also investments such as the value of equity stocks, bonds, treasury notes, mutual funds, insurance policies, gold and precious metals, and any other investments you might have. This will even include estimated value of collectibles. Then add in assets like cars trucks and other vehicles, real estate, furniture, fixtures, jewelry, and any other physical item of value. Also include loans – money that people owe you.

In the second column you have your liabilities. Here you list money owed, including salaries of employees, outstanding loans, unpaid bills, the mortgage on the real estate, credit card balances, and any other type of liability you may have.

Naturally your hope is that the left-hand column of assets will, when added up, be greater than the right hand column of liabilities. This is the simplest form of financial statement, and one you can create yourself. This will also serve as a basis for discussion with a CPA if he is creating a more detailed financial statement for you. In other words, a place to start.

There are many good books available on creating financial statements, and a business owner can create one himself, but most prefer to leave this in the hands of a knowledgeable professional and turn the chore over to a CPA.

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Jun 07 2008

The Best Ways to Evaluate A Business Idea

One of the best ways to evaluate a new business idea is to see if it has been done anywhere else in the world, and if so, was it done with success. There is an old saying that there is no such thing as a new idea, only recycled ideas in new packages.

Some people evaluate a business idea by telling their friends and relatives. The problem with this approach is that your friends and relatives may not be in business. And they may not want to offend you by telling you our idea is a bad idea if they think it is. So try something impartial.

Step one is to discover the existence of a similar business is an internet search using all of the major search engines, and using variations on your particular business.

As an example, let’s say you have an idea for a variation on speed dating, but you want it to be oriented towards business people and not couples looking for dates. Business people are always looking for contacts, and are always networking, meeting new people.

An Internet search under headings like speed meeting people, speed business meeting, speed networking, speed contacts, speed business contacts, quick business contacts, fast networking, quick networking, and other combinations will show you if something is available.

In this case, the idea of adapting speed dating to business contacts does exist in some cities, often with great success and is most commonly called speed networking. This tells you that your idea works some places.

Next, take an informal survey. Call several business people out of the blue. Find their names in the Chamber of Commerce membership guide, or your business journal Book of Lists. Ask them for a minute of time and explain the concept. See if a majority have an interest. If at least half say they do have an interest, you’ve got a winner.

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Jun 07 2008

What Is The Most Effective Way To Conduct Market Research?

Methods of conducting market research are varied. What is the best way, frankly, is usually determined by the budget a business has to work with.

Direct mail research for instance is considered to be highly effective, but it is a very expensive method. The same is true with telephone surveys. Several telephone operators are required, in addition to telephones, equipment, an office space, and a database of people to call. Add to that the frustration factor of people confusing market researchers with telephone sales people and hanging up on them and it can be a chilling experience for the ego and the budget.

Many companies have discovered that the most effective way for them to conduct market research is by posting researchers in areas with large numbers of consumers. Some do it at trade shows and exhibit halls at county fairs. Others use the larger shopping malls. Some even use busy grocery stores and discount stores. They will set up a table, have a display of the free giveaway items to encourage people to engage in the research, and the product they are sampling. They will also have a supply of forms.

Many times with research in foods they will have a blind taste test, comparing two different types of snack foods or two types of soft drinks in this manner is popular. In addition to getting willing subjects at a low price – only the cost of the giveaway item – the market research doubles as an advertising and promotional vehicle for the company. If a banner with a company name or logo is prominently display, participating in the research can become the “in” thing to do that day at the mall or in the supermarket.

Another bonus is that the table can also have a sign up sheet for more information on the product if it becomes available, creating an instant mailing list for the new product.

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Jun 07 2008

What Type of Business License Is Needed?

Published by Jeff under Starting a Business

The type of license needed for your business will depend on several factors. They include the jurisdiction that our business is located in, and the type of business. For instance, if your business is located in a city, it probably needs a license from the city itself, from the country, and in some states from the state as well. Since business licenses are a great source of revenue for government agencies, counties and cites both try to get in on the act.

Now, as to the type of business, that may be regulated as well. If your business is an insurance agency selling life, health, and auto insurance then you will need a state license for each: life, health, and property & casualty. If you also sell mutual funds or stocks then a federal NASD Series 7 Securities License will be required. These licenses are issued only after stringent testing and are subject to revocation if laws, regulations and guidelines are not followed.

Lawyers will need to pass a state bar exam and receive a state license to practice law in addition to city and country licenses. A doctor in private practice will have to have city and county business licenses as well as a state medical license. An insurance agent will be in the same category, needing a license from the state that is partially contingent on passing a national standard real estate examination.

Some businesses will need special licenses from either state, county or city regulatory agencies in addition to a standard business license. A daycare for instance will need to be inspected by children’s services. A liquor store or bar by liquor control, which is usually a state organization administered by the county. In addition, while not legal licenses many professionals encourage their members to join professional organizations. The members will often take exams and try to earn credentials to show their knowledge and expertise. While these credentials may not be legally required, they are smiled upon by most consumers.

When it comes time to license your business, first check with the city and county to see what is required. Then determine if your particular business has any special licensure that you may need to acquire.

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Jun 07 2008

What Type of Business Insurance Do You Need?

Types of insurance needed for a business will, of course, vary from type of business to type of business. If a business is larger than a one man sole proprietorship and actually has employees, then unemployment insurance is required, with premiums paid to the state government or a designated energy.

Also, with employees Workman’s Compensation insurance is required, which covers medical emergencies and injuries employees could sustain while on the job. Also if your business has employees you may be providing some sort of health insurance coverage as a benefit.

Determining exactly what type of insurance the business itself needs is a different story. How much risk is there in your particular business of liability? Obviously if the company owns or operates motor vehicles then at minimum liability insurance for the vehicles is needed.

It may be wise to pay a slightly higher premium for comprehensive and collision insurance to cover repair or replacement in case of accident. With regards to liability insurance, don’t just take the minimum required by the state. Most experts recommend having at least a million dollars in liability coverage on each vehicle.

Lawyers see deep pockets when company vehicles are involved in accidents, and the last thing you need is a half a million dollar judgement with only two hundred thousand in insurance, which would leave three hundred thousand in company assets vulnerable. Regarding liability insurance, better safe than sorry.

The same thought holds true with regards to liability insurance on company property. If someone trips and falls on ice during the winter the company is liable, so having at least a million in insurance, if not more, is essential.

Taking a look at the personnel involved in your business, you can probably spot the key individuals, without whom the company could not function, or at least could not function as well. For these individuals the company may wish to have key man insurance, a life insurance policy that pays off if someone essential to running the business dies, providing functions to replace his expertise.

If the company is a partnership, or an LLC or corporation with key individuals, then having life insurance policies that will buy out the shares of the deceased partner for the remaining partners is a good way to maintain continuity in the business. Then the deceased family members will receive cash settlements, but loose interest in the business, which they may not have expertise in.
There are many types of insurance available, and the needs of every business are different.

Consulting an insurance specialist who works with other businesses will give you an idea of options, and then it is up to you to decide on what is right.

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Jun 07 2008

How To Choose A Good Business Location

Published by Jeff under Starting a Business

The old saying is “location is everything.” And that old saying is partially right. Location is very important, in different ways for different businesses.

If your business is a professional office, then being around other professionals is important for the image you wish to convey to clients. Insurance agents and financial advisors for instance will often locate themselves in bank buildings, or in buildings that also house lawyers, architects or other professionals. They want to convey a better image than they would project if their offices were located behind a carnival for instance.

A retail store has a different goal in mind concerning location. Many retail businesses opt for strip centers with convenient drive up parking, making it easy on the customer to see their storefront and stop in. Others utilize shopping malls, which have large parking lots but generate a tremendous amount of foot traffic and benefit as well from people who come to the mall for different reasons, but see the store and are attracted to it.

Some businesses believe in being as far away from their competition as possible, and for some businesses that is probably a good idea. Two convenience stores next to each other, selling the same goods for almost the same prices, are probably just cutting the pie into two pieces, whereas if one were located a couple of blocks down the street both businesses would probably benefit.

Other businesses are able to achieve a symbiotic relationship with the competition. Have you ever noticed for instance that several popular fast food franchises will all locate very close to each other? Tacos, hamburgers, ice cream, pizza, fish, fried chicken, and sub sandwiches will all located close to each other realizing that they all share the same customer base and by making it easy and convenient for the customers, they will all get their turn with the customer dollar and all will benefit. Some survive by serving the overflow of other businesses during busy times of the day, like lunch and dinner rush hours.

Whatever type of business you have, location is important and should receive a great deal of thought so that it can contribute to your success.

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Jun 07 2008

Starting A Business With Government Help

Frequent watchers of late night television often think that simply applying for a government grant will give them the necessary capital to start a business. While there are a lucky few who get their money that way, they are very few, and very far between.

To receive a grant to start a business it is necessary to be a part of the group for which the grant money is intended and to meet other criteria. While some people do receive grants, and some people do win the lottery, there are more practical and more likely methods.

One of those methods is offered by the SBA, the Small Business Administration While the SBA does offer loans, it offers very few loans directly and prefers to guarantee loans made by banks. The guarantee is valuable because banks are more willing to make a loan knowing that if the loan is defaulted the SBA will make the payments, and knowing that after SBA qualification the rate of default is very low.

Another way to get government help with a small business start up is to locate your business in en Enterprise Zone. These zones are also called Empowerment Zones, and are designed to create economic growth in certain areas that are in need of economic assistance.

In an Empowerment Zone or Enterprise Zone taxes, many times local, state and federal, are waived for a business to encourage the business to come into an area and create jobs. These zones are sometimes located in rural areas that have lost indigenous industry. Others are located in urban areas that have become rundown and need to be built up.

Members of some groups or communities who have suffered a particular hardship, such as the victims of Hurricane Rita and Hurricane Katrina are often given preferential status for business loans to encourage them to start up in areas that were damaged economically.

One of the most overlooked areas of government assistance in business start up is in the area of education, perhaps the most valuable commodity a new entrepreneur can have. Pell Grants and federal student loans make it possible for many people to go to college or technical school. A budding entrepreneur can use a Pell Grant to cover books and tuition to acquire a degree in business and gain the knowledge necessary for success, and increase the chances of creating a successful business.

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